What is Yevo Global International?
Steered by Peter Castleman, Yevo is a major health and wellness MLM company aimed at providing Natural and Organic food alternatives to consumers. Currently, the company is in Pre-Launch phase, gaining a number of supporters in order to launch full force in February 2015.
What they offer is “Super Foods”, a combination of breakfast rice, oatmeal packed with protein, fiber and omega 3 fatty acids.
Prices:
There are four levels of pricing as of now in Yevo, which include the following:
- The $50 Starter kit
- The $224 Silver Pack
- The $480 Gold Pack
- The $540 Platinum Pack
For the Starter package, you get some Health food items
For the Silver you get access to the back office
With Gold you get a Premium back office including Marketing Materials
With Platinum you get the Yevo ticket to the Ribbon cutting
Yevo Global: The PROS
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What’s beautiful about this pricing is that the cost to start is extremely low. Typical MLM’s require both a higher ticket item to start $300 + and some type of monthly recurring element.
The product category is universally recognized as a top seller, the food industry worth 4.3 trillion dollars, so there will be a lot of people to capture in 2015.
The target market is everyone. While everyone eats food sure, it is highly targeted towards those who prefer a very clean and natural diet.
Another big Pro that get’s overlooked is that simply launching an MLM company comes with the knowledge of the exponential rate of increase with either a consistent steady increase over time, a massive loss (which can be very beneficial to those who know how to market), or a maintenance of profit.
With any big launch come those few people who are able to build a massive team on the momentum of the company’s growth. The one’s who are smart and want to be successful in the beginning of this company are sure to take full advantage of having the opportunity to be the first individuals to offer this new product to the market.
YeVo Global: The CONS
A significant Con of MLM’s is that individuals who wish to join the company at “the bottom” are unable to sign up as many people as those who started the MLM.
As long as Yevo can offer a product that is high quality and consistently demanded by their target market, then this should not be a significant issue as the company will continue to sell their product. But what will this mean for the opportunity “go-getter”.
It will mean that a new person that joins, like any MLM, will have the disadvantage (IF it really is) of being able to sign up people who are ALREADY in the company.
This means that within the first year, if the company is able to gobble up most of it’s target market; there will be a less number of new customers with the ability to sign up as many people as possible.
This isn’t so much as a con, as more of an insight, and the advantage and PRO of signing up at any MLM launch.
YEVO Organic Health Foods
The product is meant not only to serve as a means to an end, but a radical movement against “GMO’s” (Genetically Modified foods).
By positioning the product in such a way that NOT ONLY are the benefits of the foods long and lasting health but giving rise to “A problem” of other companies, the product will serve to shift those already against GMO’s to hop into YEVO.
For example, their promotional video is based on how Food brings our families together, how cultures come together, and how food is a movement of our social network. (People who are fit and healthy tend to hang out with people who are fit and healthy).
As an associate and a marketer, you can already see the ease at which you’ll be able to market this product.
Overall Consensus:
As long as the food product proves to be beneficial and tastes good across a large number of people, my vote is that it will be a solid company with long lasting success. Time will tell how well the products are received by the mass consumer.